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Jonas Gross
CD & Founder
Hey, I’m Jonas

I mentor our creatives and challenge clients with important questions, strategic thinking, unique solutions and a game of tennis. I sometimes like to call my role Creative troublemaker.
I got 20 years of creative and strategic experience in advertising, design and marketing for corporate brands in Sweden and USA.

With BIGR my primary role is to manage the projects and make all involved satisfied. As the executive project manager and head of creatives I comprehend all work and processes.

In recent years I have worked for well known Swedish entertainment brands Gröna Lund, Kolmården, Skara Sommarland and Furuvik. These brands are owned by the corporate group Parks and Resorts where I founded and managed the Inhouse creative department which covers multidiscipline design deliverables for each of the above brands respectively: Corporate identities, guidelines, advertising, films, signage, ticket design, restaurant concepts, packaging, souvenirs and much more.
During these years I applied my Design Management skills which resulted in new design culture, innovative thinking and rewarding improvements for the brands. The key to succesful design projects is to convey and establish the importance of design details in well thought-out concepts along with a solid brand strategy.

Previously I have worked as art director in New York, Miami and Stockholm. All in all, I have around 20 years of advertising and brand design experience and the fire is still burning. Welcome to BIGR!